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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What are the 4 (four) trends shaping the way we live, work and interact?

A) Cloud. Mobile, Security, Data
B) Mobile, Social. Data. Storage
C) Social, Mobile, Data, Cloud
D) Data. Security. Cloud. Social

2. Your prospect said. "We don't have the resources or expertise in IT to implement this solution". How would you overcome the objection?

A) Look at total cost of ownership (entitlements, IT installation, configuration and programming)
B) Limited IT skills are required to install and maintain IBM Cognos Express. In addition. Partners can help with building trusted data and initial applications, the system can be owned and operated by a technical business user. Offer partner demos or a partner led try and buy.
C) If the prospect has only a few OLAP cubes, there is a reasonable case to be made to migrate to ICAS (IBM Cognos TM1) as it is a highly rated OLAP server. If they have many heterogeneous OLAP sources, this may be a better fit for the enterprise solution.
D) Show value/cost of doing nothing. Start small, show immediate value, then grow. Use trial to demonstrate ease and value.

3. How many IBM sales stages are there?

A) There are 9 (nine) stages but in GPP they are considered to be 4 (four) stages
B) There are 11 (eleven) stages but in GPP they are considered to be 5 (five) stages
C) There are 11 (eleven) stages but in GPP they are considered to be 6 (six) stages
D) There are 6 (six) stages but in GPP they are considered to be 3 (three) stages

4. An existing IBM Midmarket customer would like to grow beyond 100 IBM Cognos Express users. What do they need to buy?

A) Entitlements for IBM Cognos Disclosure Management Express
B) Entitlements for additional IBM Cognos Express users
C) A trade up to entitlements of IBM Cognos TM1 and or IBM Cognos Business Intelligence
D) Entitlements for IBM Cognos Insight

5. Identify the offering that is NOT a part of the IBM Midmarket portfolio:

A) IBM SPSS Data Collection
B) IBM Social Media Analytics
C) IBM Cognos Express
D) IBM SPSS Modeler

Solutions: