CRT-250 Exam PDF [2022] Tests Free Updated Today with Correct 158 Questions
Salesforce CRT-250 Exam Preparation Guide and PDF Download
Salesforce CRT-250 Exam Syllabus Topics:
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NEW QUESTION 29
How are publication lists used in the Marketing Cloud?
- A. To allow subscribers to opt-down/out instead of unsubscribing from all.
- B. To manage subscribers in guided and triggered email sends.
- C. To send communication to all subscribers, regardless of opt -in status.
- D. To build dynamic content rules by subscriber type.
Answer: A
NEW QUESTION 30
Security and legal teams determine subscriber data available to EMEA teams should NOT be available to AMER teams.
How could the Marketing Cloud admin ensure distinct data integrity across the regions?
- A. Deploy separate Publication Lists for each region within one account
- B. Separate regions into business units and apply Subscriber Filters
- C. Deploy Multi-Org with a single Marketing Cloud Account
- D. Filter data view permissions at the subscriber level
Answer: B
NEW QUESTION 31
A Marketing Cloud admin is tasked with overhauling the data model for Enterprise. While the current data model is isolated to the email channel and there are plans to expand to both SMS and Push channels in the near future.
Which three data preparations should be made to retain high data quality in the new mode? Choose 3 answers.
- A. Normalize data and fields to prevent redundancy.
- B. Ensure all available data is included.
- C. Identify and assign appropriate keys to tie records together.
- D. Remove nonessential data for marketing purposes.
- E. Ensure every data source has a sendable field.
Answer: A,C,D
NEW QUESTION 32
NTO wants to format links for consumption by Google Analytics 360. NTO wants to make sure they do not have any data which could be considered Personally Identifiable information (PII) within their links.
Which three values could be used as personalization strings in query string parameters?
Choose 3 answers
- A. Name
- B. Product Code
- C. Email Address
- D. Application ID
- E. Subscriber ID
Answer: B,D,E
NEW QUESTION 33
As part of their brand guidelines, Northern Trail Outfitters (NTO) uses a custom brand font for all print marketing materials. NTO wants to use their custom brand font in email as well.
What is the recommended best practice for font usage in email?
- A. Use a web-safe font for text that closely matches the brand's custom font.
- B. Build an email as one image, with all text saved in the brand font.
- C. Edit an email's HTML to list the custom brand font in the style tag's font-family property.
- D. Build an email using multiple images, with all text saved in the brand font.
Answer: A
NEW QUESTION 34
A Marketing Cloud admin is configuring the Marketing Cloud data model for the first time. Journey Builder with of messages being sent to customers, based on if there has been an order or not. There are two existing data model Orders:
- Customers contains information about subscribers including Email Address, First Name, Last name.
- Orders contains information about the orders and includes the unique identifier of the customer In which two ways should the admin configure Data Designer to allow this data to be used within a Journey?
Choose 2 answers
- A. Link the Orders data extension to the Customers data extension using a Many-to-Many relationship
- B. Link the Customers data extension to the data model using Customer ID
- C. Link the Orders data extension to the Customers data extension using a One-to-Many relationship
- D. Link the Customers data extension to the data model using Email Address
Answer: B,C
NEW QUESTION 35
Which activity should be used for multivariate content testing within Journey Builder?
- A. Content Split
- B. Decision Split
- C. Random Split
- D. Engagement Split
Answer: C
NEW QUESTION 36
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following: They currently have 3 million customers. They email customers twice a week with no known deliverability issues. Their contract includes one Sender Authentication Package (SAP).
Which two responses articulate proper IP warming? Choose 2 answers
- A. IP ramp -up can be bypassed, given their historical lack of deliverability issues.
- B. IP ramp -up can be accelerated by migrating to pre -warmed IP addresses.
- C. IP ramp -up takes four to six weeks to be able to fully send to all 3 million customers.
- D. IP ramp -up is important to establish a positive sender reputation.
Answer: C,D
NEW QUESTION 37
Northern Trail Outfitters is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement?
Choose 2 answers
- A. Marketing Cloud Regional or Local Administrator
- B. Marketing Cloud Email Marketing Manager
- C. Marketing Cloud Administrator
- D. Marketing Cloud Channel Manager
Answer: A,B
NEW QUESTION 38
When customers use the Marketing Cloud default Profile Center link to unsubscribe it causes users to not receive emails from any other business unit.
What could explain this behavior?
- A. The user Is getting deleted from the AN Subscribers list
- B. Data in data extensions corresponding to the customer
- C. Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe
- D. The user gets Added to a blocklist that causes an Enterprise level unsubscribe
Answer: A
NEW QUESTION 39
A publishing company has presented the following:
* A need to send renewal reminders to customers whose subscriptions expire in 15 days and 7 days.
* A campaign needs to be created and managed by a general marketing user who will not have administrative rights and who is not technical.
* The customer's expiration date is included in the data file.
What component should the customer's solution include?
Choose 3 answers
- A. Suppression list
- B. Template-based emails
- C. Automation StudioTerm
- D. Triggered Send
- E. Data Filter
Answer: B,C,E
NEW QUESTION 40
What are entry source types for Journey Builder?
- A. Data Extension, Salesforce Community, GA360, Email List
- B. Data Extension, Audience Studio, API Event, Date Based Event
- C. Data Extension, CloudPages, Email List, API Event
- D. Data Extension, Email List, API Event, Date Based Event
Answer: B
NEW QUESTION 41
What storage model should be used if a subscriber has more than one value for an attribute?
- A. Publication Lists
- B. Data Extensions
- C. Lists
- D. Profile Attribute
Answer: B
NEW QUESTION 42
Northern Trail Outfitters has noticed an issue with their sends today.
Which two links in Setup Home could be used to troubleshoot the issue?!
Choose 2 answers
- A. Create Support Case
- B. Failed Sends
- C. System Status
- D. Help and Training
Answer: C,D
NEW QUESTION 43
Northern Trail Outfitters (NTO) experienced a 24-hour website outage beginning on a peak shopping day. As a result, a number of logged-in customers' shopping sessions were disrupted. When the site is back online, the retailer would like to encourage those shoppers to return to the site and continue their shopping.
What action should NTO take?
- A. Import a file of logged-in customers into NTO's existing Abandoned Cart journey in Journey Builder.
- B. Create and send an apology email that includes a discount for a future purchase to all customers
- C. Do not send an email, as outage may have increased negative sentiment, resulting in unsubscribes.
- D. Create a user-initiated message to logged-in customers to send once the website is restored.
Answer: D
NEW QUESTION 44
During discovery, the customer outlines data requirements and the anticipated use of Marketing Cloud with the following criteria:
* Customer data will be fully refreshed every night via Import activity from the customer's data warehouse.
* Contact records will be augmented by relational data tables via Contact Builder.
* The customer data file will contain 5M records with 40+ attributes.
* One attribute will house HTML code, 1000 characters max, that will be used to populate Account Access content areas in emails.
* A customer ID will be used as the unique identifier for each contact.
Which statement differentiates the use of data extensions over lists?
- A. Data extensions allow for add/update Import activity.
- B. Data extensions are necessary for Contact Builder
- C. Data extensions can store HTML code as an attribute.
- D. Data extensions support Customer ID to be used as Subscriber Key.
Answer: B
NEW QUESTION 45
Northern Trail Outfitters (NTO) has a franchise model which allows locally-owned stores to operate under the corporate umbrell a. They are required by corporate policy to email each franchisee a monthly statement, but the statement cannot be publicly accessible Which Marketing Cloud product should NTO purchase as a solution?
- A. Email Rachments
- B. Analytics Builder
- C. Content Syndication
- D. Distributed Sending
Answer: D
NEW QUESTION 46
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