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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

1. Your client wants to be able to analyze the marketing campaign performance in Insight reports broken down by two criteria available in the profile list (Gender and Country). You created the Segment Group following the directions in the Help documentation, but when you run the Insight reports, the Segment reports display "undefined".
What is the reason for the failure?

A) You did not select and assign the segment group in the Campaign settings of the campaigns to be analyzed by the segment criteria before launching the campaign.
B) You don't have the segment group feature enabled in the Account Administration settings.
C) You did not declare the fields used to define the segment groups in the Data section of the campaign workbook.
D) You should have created a corresponding filter for each rule set to be used to identify the segment group.

2. Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a profile list contact from opt-in to opt-out? (Choose three.)

A) Recipient registers a SPAM complaint for an email.
B) Recipient deletes a promotional email from the inbox.
C) Recipient inbox is full, so the promotional email is rejected by the server.
D) Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
E) Recipient selects a Reply-to unsubscribe in a promotional email.

3. You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?

A) In the Program Designer, configure 45 days for Auto-Close after launch.
B) In Manage Campaigns, select 45 days for the end element.
C) In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.
D) Create a calendar reminder and manually close the campaign.

4. How should you set up files that list all the daily Opt-In and Opt-Out events collected by Responsys?

A) In Program, you can use the SetData element to set this value to a supplemental table created to collect this information. The supplemental table can then be exported on a daily basis.
B) An Event Data Feed export can be created to run on a daily basis with Opt-In and Opt-Out event types selected.
C) Create a SQL view that retrieves the Opt value column. Using Oracle Database Developer, connect to your Responsys database and pull the view data.
D) An export of the profile list can be done on a daily basis. From this file, the Opt-In and Opt-Out can be extracted using a tool such as Excel.

5. Which statement is true about how you must configure a Responsys Profile list so you can begin sending Mobile SMS campaigns?

A) You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.
B) You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.
C) You can only modify profile lists used for mobile campaigns through Connect uploads.
D) All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.

Solutions: